Client privacy: AI-generated illustrative mockups with sample branding. They are not photographs of the delivered work; products and artwork may differ.

A partnership that extends beyond event day

For the past 15 years, USP has supported the same client’s yearly event with coordinated printing, branded merchandise, apparel and attendee materials. The relationship continues throughout the year with certificates, gift boxes, new-member kits and other fulfillment projects.

Bringing the April 2024 event together

The April 2024 event is one example of the breadth of this partnership. Its scope combined everyday attendee essentials, apparel, recognition pieces and printed communications, with handling, delivery and pickup coordinated as part of the project.

• Attendee merchandise: canvas convention totes, zippered rPET totes, black bottles, journals, stylus pens and lip balm.
• Apparel: event hoodies and T-shirts, staff shirts, additional tees and jackets.
• Recognition and identification: crystal awards, name tags, luggage tags and enamel pins.
• Printed communications: invitations, linen-stock letter mailers, stickers and printed die-cut cardstock pieces.

From invitations to recognition

The project included 1,572 double-sided letter-size invitation mailers on linen stock, 700 enamel pins, 181 name tags and 181 luggage tags. Four award styles supported the recognition program, while tote bags, journals, apparel and promotional accessories supported the attendee experience. Mailing services included domestic bulk postage and postage to Canada.

Support throughout the year

Between annual events, USP also handles certificate fulfillment, gift boxes, new-member kits and other recurring projects for this client. These ongoing needs extend the partnership from a yearly event to continued support for member communications, welcome experiences and gifting.

The value of continuity

A long-standing production relationship gives the client one team to coordinate across print, merchandise and fulfillment. Over 15 years, that support has grown to cover both the yearly event and the projects that keep the client connected with its members throughout the year.